Origin of the Mutsu Hassen Brand

The legend of the Eight Immortals (the Eight Drunken Immortals), or Hassen in Japanese, originated in ancient China and has passed down to the present day. Stories about the Eight Immortals and their earthly exploits often detail the delightful ways in which they enjoyed drinking their favorite wine and spirits. We named our sake “Mutsu Hassen,” which means the Eight Drunken Immortals of Tohoku, after this legend. We hope sake lovers and connoisseurs can savor and enjoy this rich and full-flavored sake our brewery is famous for.

Mutsu Hassen Junmai-shu sake combines the traditional richness of sake with a mild flavor and refreshing aftertaste.

Mutsu Hassen Junmai Ginjo-shu sake adds an even more delicate flavor.

Sake lovers can also enjoy Mutsu Hassen Dai-ginjo-shu, an exclusive sake perfected by our chief brewer that combines a fragrant aroma and a smooth blend of the five basic tastes (sweet, salty, sour, bitter, and umami) into a fine, dry sake that goes down so smoothly.

Hachinohe Shuzo only uses select rice and yeast made in Aomori to create a safe and delicious local sake

that is both environmentally friendly and suitable for today’s health-conscious people.

We also use clean and clear water from the Kanisawa area of Hachinohe to meet these concerns.

We registered the traditional brand name for Mutsu Otokoyama in 1910

and began selling our new brand of sake, Mutsu Hassen, in 1998.